Online Marketplace, Mobile Application
Hola finds vacation rentals, cabins, beach houses, unique homes and experiences around the world.
Hola offers an escape from the ordinary. We curate a collection of unique vacation rentals around the world, from charming cabins nestled amidst mountain ranges to breathtaking beach houses overlooking turquoise waters. With Hola, your dream getaway awaits – something truly unforgettable, waiting to be discovered.
Role - Product Designer
Skills - UX Strategy, UX Research, User Flows, Wireframing, Interaction Design, Visual Design, Rapid Prototyping
Part 1
The lodging market is overwhelming, with countless options that can confuse users looking for a place to stay. Information overload makes decision-making tough, and users often find it hard to choose amidst the sea of choices. Trust is a priority - ensuring that the places listed are safe and reliable is crucial. Price transparency is often lacking, leading to unexpected costs that users dislike. Adapting to different places can be complicated for users. Language barriers and accessibility concerns may hinder effective communication.
Part 2
This new app aims to simplify the lodging experience by addressing these challenges head-on, offering a trustworthy, transparent, and user-friendly platform that enhances the overall stay for travelers around the world.
An app bridges that generation gap, empowering the youngest to learn about travel in the modern world and giving all the individuals whole control over travel experience in their own.
This project will facilitate joint engagement between the individuals in a group and allow them to make mutual decisions all in the comfort of the platform.
Part 3
Part 4
Finding the perfect place to stay shouldn't be a chore. However, unclear search filters and limited property details make it difficult for users to narrow down options. Additionally, a non-transparent booking process with hidden fees and communication gaps with hosts creates frustration and distrust. To top it off, the post-stay review system might not effectively capture valuable user feedback. These shortcomings throughout the user journey lead to wasted time, bad decisions, and ultimately, unhappy users who may abandon the platform altogether.
Part 5
prioritize location, amenities, and reviews
Clear navigation, visual appeal, and simplified
Cear presentation of pricing, cancellation policies, and detailed property information.
User preferences for features or information in the post-stay review process
Clear and intuitive search filters
Allow users to provide more detailed and specific feedback
Part 1
Part 2
Senses
Visually scan for location, amenities, and reviews, seeking clear and detailed property information and appealing visuals. The confusion in the existing app's interface is visually frustrating.
Concerns about unclear search filters, limited options, and negative communication experiences,
Feelings
Unclear search filters, limited options, and negative communication experiences. Lack of trust due to unclear rules and limitations creates anxiety.
Wanting clear communication with hosts and trustworthy, detailed property information.
Thoughts
Finding the perfect accommodation that aligns with their priorities
Safety concerns when instances of compromised security are more highlighted.
Actions
Search for detailed property information, navigate through the app for clear options
Engage with hosts for effective communication
Gain
Users aim to find suitable accommodations hassle-free, ensure transparent communication with hosts, and have a visually appealing and intuitive user interface for a positive overall experience.
Influences
Previous negative experiences influence users to be cautious and seek improvements in communication and safety features.
